“Promotion is developing and spreading persuasive communication
about an offer” (Page 313 Gary Armstrong). My company’s promotion will be
social media. We will use all popular and non-popular websites. We will be very notable.
We will have our own Facebook page. We will also have our own Instagram page. We
will have our own twitter account. We will have someone on 24 hour monitor of
all of our accounts. We will search pictures and hashtags from the websites to
seek our audience. The people who are 21 or over and go to bars. “Matching
is shaping and fitting the offer to the buyers needs including activities such
as manufacturing, grading, assembly, and packaging.” (Page 313 Gary Armstrong).
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